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Principles and practice of social marketing : , an international perspective /
by Donovan, Rob,
Publication:
Cambridge : Cambridge University Press, 2010
. xix, 504 p. ;
25cm.
Date:2010
Availability:
Copies available:
AUM Main Library
(2),
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Playing bigger than you are : , how to sell big accounts even if you're David in a world of Goliaths /
by Brooks, William T.,
Publication:
Hoboken, N.J. : Wiley, 2010
. xi, 228 p. :
24 cm.
Date:2010
Availability:
Copies available:
AUM Main Library
(1),
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